Evaluation Activity 3

Definition of a Media institution: A media instiution is an established, profit based organization, that deal in the creation and distribution of advertising, entertainment and information services.

From my research its clear that if a film doesn't secure good distribution will end up going straight to dvd and this means the film wont get back the money invested.We chose Richard Curtis as our director because he has worked on films such as Bridget Jones diary and Notting Hill. These two films attract our target audience and are also Romantic Comedies. Richard Curtis is a prestigious director so we guessed that if he was to direct our film he wouldn't struggle to gain distribution.

We decided to make our own production company called SBG FILMS. This is our logo:
If this was a real company we would hope it to be similar to companies such as Studio  Canal and  or Universal pictures.