EVALUATION ACTIVITY 4: Who would be the audience for your media product?

The audience 

Aged 19-27 fashionable women.

16-19 Female teenager

For our opening sequence we wanted our audience to be trendy, young women. iThe character Jess in our film works for a local magazine.
We also think Our film has a multi audience as it can reach out to teenagers as well as young adults. This is why i decided to create two mood boards.

In the first mood board, i chose images of rather expensive make up- brands such as YSL and Chanel these are both quite expensive so i thought this linked to our target demographic.

The type of music i think our audience would be interested in would be less mainstream. In the mood boards below you can see some of the music i'd imagine they'd listen to.

In my mood board some of  the artists i have chosen are the weeknd, florence and the machine, Azealia banks and Haim. I think that this is reflective of our audience because we wanted  our film "Jess" to be seen as a typical  British romantic comedy. And quite often low budget films do not reach out to an audience who expect a mainstream through line.